What is SEO?
Search engine optimization, otherwise known as ‘SEO’, involves a series of activities designed to help a specific web property (i.e. https://www.yourwebaddress.com) achieve higher placement in search engine results. This service…
Online Advertising, What’s That?
Let’s begin with a general definition of “advertising”. According to Merriam-Webster’s dictionary, advertising is “the action of calling something to the attention of the public especially by paid announcements”. The difference(s)…
What Is Digital Marketing?
In the last few years, you’ve probably noticed an explosion of information regarding “Digital Marketing”, “Internet Marketing”, or “Social Media Marketing” and the like. As a result, you may be…